A launch‑readiness checklist for SaaS products
Ten checks I'd run before any SaaS launch, each one learned on a real product, from measuring the old system to the first weeks after launch. With a one-page PDF.

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Live in 5 weeks against an 8‑week plan: integrate before you build
SportsOnTV, a 24/7 sports channel and news hub covering 32 sports, went live in five weeks against an eight-week plan. We used proven tools wherever we could and built only what had to be ours.

How Mark Andrews Creative sells subscriptions, courses and products in one checkout
From a one-sentence brief to a platform live in 12 weeks, with three ways to buy in one checkout. The business it runs now makes over $1M a year.

Designing approval workflows for B2B SaaS that don't lose requests
In KpiClock, each company builds its own approval steps, every approver's status is visible, and roster conflicts are caught before a roster is submitted. Here's how I designed it.

Replace three tools with one: why we shipped time tracking first
KpiClock replaces Hubstaff, BambooHR and DocuSign. We shipped time tracking completely first and added HR and e-signature after. It's now live with 900+ companies.

How we cut a booking flow from 9 steps to 4, and lifted completion by 31%
Find Your Calm's old booking flow took 9 steps. I redesigned it into 4, and booking completion rose 31% against the old system. Here's what I removed, what I grouped, and what it cost.

Why we priced Find Your Calm by the revenue operators manage
Find Your Calm has two tiers, a free listing and paid booking software, and it charges no commission. Here's how I designed the pricing, and why.

Where the AI acts in LeanDeck, and where it doesn't
AI writes the first draft of a proposal in LeanDeck. It never writes the invoice. Here's where we drew that line, and why.
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